Invest Don't Trade

Think long-term.  Build convictions in your investments.  Don't try to time the market.  Add to your portfolio consistently over time and hold your investments as long as they are fundamentally sound.  Although it is tempting to try to time the market, it is impossible to do.  Trust us.  There are almost no professional money managers that can time the market.  If they do, it was because of luck and it likely won't happen again.  If you want to beat the market, stay invested during good and bad times and hold your convictions.  When stocks are down and everyone wants to sell, you should continue to invest.